In the ever-evolving world of beauty, few products achieve iconic status—but Benefit Cosmetics’ Watt’s Up Cream Highlighter has earned its place as a cult classic. While highlighters come in every formula imaginable (powder, liquid, stick), this champagne-hued wonder stands out for its effortless blendability, natural radiance, and universal appeal.
Whether you’re a strobing newbie or a glow-getting pro, here’s why this highlighter deserves a permanent spot in your makeup bag.
First Impressions: A Highlighter That Actually Lives Up to the Hype
Packaging with Personality
Housed in retro-chic cardboard casing, the Watt’s Up stick feels luxe yet playful—much like Benefit’s entire aesthetic. Slide it open, and you’ll find:
- A twist-up cream stick (no sharpening needed!)
- A mini blending sponge (convenient for on-the-go touch-ups)
- 9.4g of product—more than enough to last months of daily use
The Shade: Universally Flattering Champagne
Unlike some highlighters that lean too glittery or ashy, Watt’s Up delivers a soft, luminous sheen that complements all skin tones. It’s warm enough for golden complexions yet neutral enough for cooler undertones—making it a true multitasker.
Performance: Why This Highlighter Stands Out
1. Cream-to-Powder Perfection
- Glides on smoothly without tugging
- Sets down to a powder-like finish (no sticky residue!)
- Blurs pores instead of emphasizing them
2. Buildable Glow
- Sheer wash for a “my skin but better” look
- Layered intensity for a blinding, Instagram-ready beam
3. Longevity That Lasts
Unlike some cream formulas that fade or turn greasy, Watt’s Up stays put for hours—even on oily skin.
How to Use It Like a Pro
Where to Apply:
✔ Cheekbones (classic placement)
✔ Bridge of the nose (for a snatched effect)
✔ Cupid’s bow (to plump lips)
✔ Collarbones & shoulders (for a body glow)
✔ Brow bone & inner corners (to brighten eyes)
Pro Tips:
- For a natural finish: Apply with fingers and blend with a damp sponge.
- For maximum impact: Layer over liquid highlighter or mix with foundation.
- For body highlighting: Swipe directly on skin and diffuse with a brush.
Who Should Try It?
✔ Oily/combination skin types (thanks to its powder-dry finish)
✔ Makeup beginners (it’s foolproof to blend)
✔ Photography-ready glam lovers (it pops on camera)
The Only Downside? The Price Tag
At $30, it’s not the cheapest drugstore highlighter—but considering its versatility, longevity, and iconic status, it’s a worthy splurge.
Final Verdict: A Glow That’s Worth the Wattage
If you’ve been searching for a highlighter that’s easy to use, impossible to mess up, and universally flattering, Benefit Watt’s Up is your answer. It’s the kind of product that makes you look like you woke up glowing—no filter needed.
Have you tried Watt’s Up? What’s your favorite highlighter? Share below! ✨💖
